FREE event on Intellectual Property – Liverpool

Get It Right First Time
A series of FREE events produced by Intellectual Property Office and Companies House.

Understanding Intellectual Property and your responsibilities as a First Time Director
03 April 2012Crown Plaza HoteL, Liverpool
About Intellectual Property: What will you learn at this event?
  • What is Intellectual Property (IP); Trade Marks, Patents & Registered Designs
  • How to protect and manage your businesses IP
  • Identify ways to exploit your IP commercially, to grow your business
First Time Directors: Discover and Understand

  • What your responsibilities are when appointed as a First Time Director
  • The incorporation process (setting up a new business)
  • How to search and use Companies House tools and information
To register for this event visit www.ipo.gov.uk/getitright-liverpool
For information about further events visit www.ipo.gov.uk/getitright

Network Event – La Tasca Liverpool – YBE

Your Business eZine

Thursday 5th April @ 3-5pm

YBE First Thursday Business Club

@ La Tasca, Queens Square

Free Business Networking Event

FTBC goes spanish as the YBE team bring this amazing event to La Tasca on 5thApril, 3-5pm, were guest’s will be treated to a complimentary glass of sangria upon arrival, and some delicious treats from La Tasca. The paying bar will be open throughout the rest of the afternoon to purchase further drinks if desired.

The event sees business leaders from across the city gathering to enjoy some relaxed networking. We encourage our guests to talk on each other’s social networks … tweeting running conversations. Our “I’d Like To Meet” board will be at hand for the YBE team to introduce you to anyone in the room.
“The most fun & innovative networking idea in a very long time” – Lee Evans @surveymenow
This fun, relaxed afternoon will open some doors for you and will have you hungry for more, so to book your place now please email:
 laura@yourbusinessezine.com

FREE bootcamp to help grow your business on the web – WEB FUELLED BUSINESS – Liverpool

What is it all about?

The one day bootcamps are designed for all small businesses, entrepreneurs and social enterprises that want to grow their business fast online. Led by Doug Richard, this FREE practical bootcamp immerses you in the strategies, tools and techniques required to find and close customers via the internet and manage your business more effectively using web-based tools and solutions.
Every business, whether it’s a brand new startup, local shop or small business needs to know how to establish an identity across the web, build a brand through social media, mass media and search engine marketing, find customers through pay per click and viral media marketing, and build a website that truly closes sales. Every company needs to leverage the internet to run their business more efficiently and more cost effectively.


Liverpool schedule

Tuesday 20th March

09:00
Registration

09:30
Welcome

09:35
How to Grow a 21st Century Business

10:30
Setting Up Your Own E-Commerce Site & Taking Advantages of Marketplaces

11:30
Break and Networking

12:00
Business growth through exporting: New Government help for SMEs

12:15
The Secrets of Search: Optimizing your site

13:30
Lunch and Networking

14:30
Spending Pennies to Make Pounds: How Adwords and Adsense Advertising Really Works

15:30
Break and Networking

16:00
No Nonsense Social Media: How to use it and not let it use you

17:00
Q&A and Wrap Up

17:30
Finish
09:00
Registration

09:30
Welcome

09:35
How to Grow a 21st Century Business

10:30
Setting Up Your Own E-Commerce Site & Taking Advantages of Marketplaces

11:30
Break and Networking

12:00
Business growth through exporting: New Government help for SMEs

12:15
The Secrets of Search: Optimizing your site

13:30
Lunch and Networking

14:30
Spending Pennies to Make Pounds: How Adwords and Adsense Advertising Really Works

15:30
Break and Networking

16:00
No Nonsense Social Media: How to use it and not let it use you

17:00
Q&A and Wrap Up

17:30
Finish

US$250 budget provided by Google, students develop an online advertising strategy for a real business




Real money, real results, real experience!

The Google Online Marketing Challenge (GOMC) is an exciting opportunity for students to experience online marketing and creating online marketing campaigns using Google AdWords & Google+. As well, students and their professors can win great prizes. Over 50,000 students from almost 100 countries have participated in past years.

With a US$250 budget provided by Google, students develop an online advertising strategy for a real business or non-profit organization that has not used AdWords in the last six months. The global winners and their professor receive a trip to the Google Headquarters in Mountain View, California to meet with the AdWords team. Regional winners and their professor receive a trip to a regional Google office. Visit the Winners page to see the 2011 Challenge winners.

The competition is open to all students, regardless of major, with teams ranging in size from three to six. All students must register under a verified professor/instructor at a higher education institution. The key dates for the Challenge can be found on the About the Challenge page.